Ben Clark

Principal

Ben Clark is the Chief Operating Officer and co-founder of Leaders’ Choice Insurance Services. Ben has a Bachelor of Science in Business Administration from California State University at Chico. Ben started his insurance career in 2005 as a health insurance agent for United American Insurance. He quickly ascended to Branch Manager of the South Bay Area office.

Ben began working with Rich Norlie in 2008 at Armstrong and Associates as the sales manager of the National division. In 2010 Ben and Rich collaborate to create Leaders’ Choice. Leaders’ Choice now provides insurance to thousands of customers across the state of California.

bclark@leaderschoiceins.com

Michael Coffman

Broker

Michael Coffman is a Commercial Broker at Leaders’ Choice Insurance Services. He works primarily with Business Auto and Workers Compensation with additional experience in General Liability. Michael holds a History degree from Georgia Southern University. Prior to joining Leaders’ Choice, Michael has spent time in retail and food service before finding his way into the insurance business. He is passionate about sports and spending time outside with his friends and family.

Michael is a driven broker who strives for daily success. He always looks forward to meeting new people, and prides himself on his ability to connect and build lasting relationships with people from all different walks of life!

mcoffman@leaderschoiceins.com

John Little

Broker

John Little is a senior commercial insurance broker with Leaders’ Choice Insurance Services. He is one of the top producers in the company, which focuses on providing insurance coverage for small to large size businesses throughout California. John specializes in supplying reliable and affordable workers’ compensation, general liability and auto insurance coverage. Along with his Property & Casualty insurance license, John is equipped with a Health & Life license, here in California.

John, a double-major in Business Administration and Computer Science, contributes an advanced sense of business knowledge and innovative ideas, which allows the Leaders’ Choice team to maintain a competitive edge.

John believes in providing his clients with responsive and dependable service. He stresses the importance of ensuring that his clients’ concerns are efficiently satisfied no matter how small they may appear to be. He is committed to instilling confidence among his clients that their worries are his main focus, and their problems, his priority. John understands how important it is for his clients to lower their business expenses and he will do everything he can to lesser their insurance costs. At the same time, John strongly believes in understanding his consumers’ needs and providing personal service.

jlittle@leaderschoiceins.com

Eric Johnson

Broker

Eric Johnson can be defined as – Father, husband, socially responsible citizen, professional colleague, mentor, advisor, entrepreneur, leader, critical thinker, and friend. These qualities are the backbone of Eric’s personal and professional quest to achieve a long career in the financial industry.

His professional journey has led him from financial advisor, marketing specialist, insurance broker, risk strategist, sales mentor, manager and trusted advisor, to a Senior Commercial Broker and Certified Insurance Counselor with a Construction Risk Insurance Specialist background and designation.

Personally, Eric enjoys the blessing of a family. His wife, Michelle, and son, Kyler. When he’s not spending time with them, he’s caring for their cat and dog in the home they’ve worked hard to build with one another and with friends and family. This is his world.

With over 16 years of experience in the financial services industry Eric Johnson has served on The Hartford and AmTrust North American Independent Insurance Agency Advocacy Council and has achieved two designations, Certified Insurance Councilor (CIC) and Construction Risk and Insurance Specialist (CRIS).

In addition, Eric has earned multiple top producer awards, and has taught several commercial insurance courses to fellow peers as well as current clients. He is a long-trusted member and representative of the Nevada County Contractors Association, it’s Directors, Officers and Members.

Driven by an insatiable desire to serve those in his community through honesty and integrity, he believes there is no goal more critical or important than to help those who he can.

ejohnson@leaderschoiceins.com

Holly Williams

Broker

Holly Williams is a Commercial Broker at Leaders’ Choice Insurance Services, Inc. With a strong work ethic and over 20 years of sales experience, Holly’s priority is delivering outstanding service to her clients. She truly cares about the business owners that she works with and the continued success of their businesses. Holly proves to her clients that they have an insurance professional in their corner by diligently working with Underwriters to obtain competitive quotes, saving them money on their coverage, answering questions or concerns, and offering advice and solutions for reducing their risks and handling claims.

Prior to joining Leaders’ Choice, Holly was a driven and energetic Realtor with more than 12 years of experience in residential real estate sales in the Sacramento area. While representing buyers and sellers, Holly became an expert negotiator, utilized her excellent communication skills, and exceeded sale expectations throughout the years in a prosperous as well as tumultuous real estate market.

Holly earned the President’s Award from RE/MAX Gold and was voted one of the top three Realtors by the Sacramento News and Review Readers’ Poll. In 2005, she received an Associated Press “Mark Twain Award” for producing a live radio broadcast series from Baghdad, Iraq.

Holly holds a Bachelor of Arts degree in English and a Minor in Theatre, Dance and Music. She spent over 10 years as a professional singer/bass player when she lived on the East Coast. She is a devoted pet parent to her two rescue Cavalier King Charles Spaniels, Riley and Jimmy.

hwilliams@leaderschoiceins.com

Ken Peterson

Broker

Ken Peterson is a Senior Broker at Leaders’ Choice Insurance Services and specializes in the Construction and Landscaping Industries. Since joining Leaders’ Choice he has been a top producer year after year.

Ken was born and raised in Santa Clara and currently resides in Elk Grove. Ken attended California State University, Chico where he earned a Bachelor of Arts degree in Television and Communications. Prior to joining Leaders’ Choice, Ken enjoyed 20 years as the State Fundraising and Development Officer for the California Waterfowl Association.

Ken is a published singer/songwriter and still enjoys performing occasionally at several Northern California wineries. He also enjoys fishing, golf, camping and coaching youth baseball. Ken has been married to his lovely wife Julie for 34 years. They have 3 grown children and four young grandchildren.

Ken loves building long term relationships with his clients and takes great pride in finding them cost effective coverage for all their insurance needs. He feels it’s equally important to educate and provide tools for his clients to keep their insurance costs and claim exposures down.

kpeterson@leaderschoiceins.com

Brianna Shinn

Broker

Brianna Shinn is a licensed Commercial Broker at Leader’s Choice Insurance Services. She specializes in Worker’s Compensation and General Liability Insurance with additional experience in Business Auto. Brianna has a strong work ethic and it is reflected in her hard work for her clients. She is determined to obtain the best quotes by working closely and persistently with each insurance company. She is passionate about providing exceptional customer service and in assisting her clients with all of their insurance needs.

Prior to joining Leader’s Choice, Brianna was a long-time student at Sacramento City College pursuing a Legal Assistance Degree. She has over eight years’ experience providing outstanding customer service in the food service industry. In her free time, she enjoys spending time with her daughter, cooking, and going on hikes.

bshinn@leaderschoiceins.com